How to responsibly treat your pet

What would life be without delicious food and tasty treats? Whether an emotional eater or health conscious occasional treater, everyone can relate to the joys of stepping outside of a strict diet. And boy do we want to share the pleasures with our pets, but before you go...

Particular nutrition pet foods – a pet’s first medical intervention

Responsible pet ownership does not stop and start with meeting your pet’s daily needs. It peaks at times when signs of illness or injury surface and it is your obligation as an owner to take the necessary steps for immediate treatment at your veterinarian or local veterinary...

Correct feeding for your dog’s life stages

From the bouncing bundle of puppy love to wise matriarch or patriarch, each stage of your dog’s life brings fresh challenges and rewards – all of which are better faced with a good diet. From a puppy’s energetic demands, to the unpredictability of adolescence, to self-assured...

Behavioural effects of an imbalanced diet

A great deal of research has gone into understanding the dietary requirements of our pets. The top reference of this is the National Research Council’s Journal which houses all research conducted in reference tables to guide nutritionists. These findings form the basis of minimum...

Are your good intentions leaving your pet malnourished?

Past experiences often pave the road for new habits, but if you’re on the path of preparing your pets’ food at home, from scratch, can you be sure that you are meeting all of your pet’s nutritional requirements?   It’s an unfortunate fact that all food stuffs are susceptible...